Integrated Marketing Communications is a synergy of the right strategy,
an integration of the proper media and an execution with consistency, with
the goal of making a strong, positive marketing and financial impact. We
solve problems jointly with our clients. Our efforts are collaborative,
leveraging the clients' knowledge of their businesses with our knowledge
of marketing communications problem solving.
We map out our future marketing communications with fresh creative thinking.
To lay the groundwork for your growth, we not only reach inside a particular
industry, but bring new viewpoints and frameworks. For instance, our experience
with successful companies such as Procter & Gamble, American Brands, Dart
& Kraft, and Schering-Plough has been beneficial to our clients in implementing
fresh strategic planning approaches. That effective product positioning
or developing that strong brand. We call this process "cross pollenization".
We believe in developing powerfully strong brands. There is a correct
process in developing a brand so that your brand will thrive, no matter
where the marketplace, no matter how competitive, no matter the medium
used. We create and energize profitable brands.
We integrate the most effective and efficient media combination for
you and with the proper frequency. The bottom line of effective marketing
communication is creating a strong, positive marketing and financial impact
for your company.